Different dictionaries define communication differently, but they all say the same thing. It is a bit like all religions’ preaching the same social values that we learned as we grew up. If the amount of practice were to be any yardstick by which we measured our expertise in a given field, I would have to say that we would be recognised experts in the field of communication without having learned any of it – academically speaking. And yet, it is one of the fields wherein we humans, of all other beings, actually have the most problems. Is it because we are anal(ytical) to the point of unforgiving extremes or do we just take it for granted in any case?
We all know so much about communication:
– there have to be at least two beings involved for communication to take place;
– it is non-verbal and verbal;
– it can be written, spoken or felt;
– it can be internal and external to an organisation – as long as the organisation is made up of more than one person. If it is just one person, then there is only external communication.
In today’s world though, there generally is a multitude of persons within the organisation who have differing visions and perspectives depending on their position, their responsibilities and their individual aims;,yet they speak as one when communicating with the world outside… or do they?
They manifest it by means of strikes in France, for example, or by quitting their job and seeking further challenges in anglo-saxon cultures, but to mention these two neighbouring but seem to be fundamentally different cultures.
The common denominator in both cases is the need to have to speak louder than the constant, underlying din of internet communication. But one cannot incessantly shout at all times because that volume of voice then loses it’s effect in the longer run.
What i do advocate is for communication – internal as well as external – is to be taken seriously and for signs of any miscommunication or communicational discord to be resolved as early as possible. If things did, however, get out of hand, it is best to let someone intervene who knows how to handle and diffuse the situation and help all parties concerned in safely surviving the potential explosion.
What is important these days, with multinationals stretching beyond economies and continents on the one hand and sectors pushing past economies hemispheres on the other, with money moving as fast as thoughts and the multitude of transactions on a given day across the expanse of the world we live in going well past the budgets and GDP of many a country, as companies exert pressure on governments and institutions on the one hand whilst collaborating with others which render their countries more conducive to business, albeit sometimes at the expense of hiking taxes to compensate for the loss of revenue thus incurred.
So communication, in today’s day and age, has more widespread effects across organisations, sectors, economies and continents. If they do not want to be faced with the prospect of having to face and take drastic measures, then communication, in all it’s varieties and ramification, must be at the very centre of all our concerns and considerations.
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